Bluesfest 2013

BluesfestPoster2013

Bluesfest 2013 was the biggest and best line up in the history of the iconic Blues and Roots Music Festival. As the head media publicists for Bluesfest 2013, AUM PR coordinated national, state and local publicity campaigns. AUM also looked after publicity for the Bonnie Raitt & Mavis Staples, Tedeschi Trucks & Trombone Shorty and Joan Armatrading sideshows in Adelaide, Melbourne, Sydney and Brisbane.

Sweet clip of Bluesfest 2013 http://youtu.be/ukyb9nDxZoU

THE RECIPE TO BLUESFEST’S 2013 SUCCESS
Wednesday 17 April, 2013

It took 4000 coffees and 6421 meals to fuel the 1000+ Artists, 495 workers and 600 volunteers to ignite our 100,000+ collective of avid music lovers into a 5 day fiesta of hand clapping, feet tapping, sing-alongs and smiling faces.

As we now gear up for our 25th Anniversary Festival: 17th -21st April 2014, we thought you might like to hear about some of the ingredients of our recent Easter extravaganza, as Festival Director Peter Noble says; Well the verdict seems to be in – Best Bluesfest yet. I am so proud to share these statistics with you, from the 180+ performances by the best array of Artists ever to the record breaking $120,000 raised by our 15 charity stalls and 44 Orangutan adoptions, it was a beauty!”

  • 2013 Festival Attendance totaled 104,244 over 5 days
  • 129 Bands – 1000+ Artists – 180+ performances –  7 stages
  • 1127 rooms booked by us for Bluesfest Artists and 1925 rooms for Bluesfest Touring Artists
  • 4000 tickets sold for Bluesfest 2014 during the festival another 2000 tickets have been sold since, making Bluesfest 2014 1/3 sold out ALREADY!
  • 120 outside shows managed by our touring department, with attendances totaling 93,698
  • 600 Volunteers contributed to festival set-up, operations and de-construction
  • 495  Paid workers staffed the Festival, including 103 bar staff, 64 waste management staff, 50 camping/car park staff, 49 drivers and 42 gate staff (not including stall and market staff)
  • Our newest venue, The Lotus Palace was powered by Southern Cross University’s solar-powered sound system
  • 0 incident reports with our resident Koalas, who were monitored by University of Queensland during the festival
  • 51 Market Stalls to browse and 43 Food Stalls to delight the palate of patrons
  • 19,000+ coffees consumed by Bluesfest patrons over the 5 days
  • 6421 Meals served to Artists and Crew, including 4000 coffees and 600 serves of fillet steak
  • 28.24 tonnes of Recycling was collected during the festival (including 7.7 tonnes of cardboard)
  • Festival waste that couldn’t be recycled was taken to Titree Bioenergy to be converted into clean energy
  • Leftover food from our catering department was donated to the Byron Bay Community Centre
  • Out of the 80+ entrants, the busking comp was won by Tasmania’s Claire Anne Taylor, who to the amazement of the judges and adoring audience is used to playing to campfires, not crowds. The Grommet division was won by 14 year old Maclean boys, Nick & Sam.
  • Boomerang Festival to be held at Bluesfest’s home Tyagarah Tea Tree Farm 4th-6th October 2013 was officially launched at Bluesfest, Boomerang Director and Curator Rhoda Roberts was present.
  • The Hon Tony Burke; Minister for Arts and Environment, Federal MPs; Simon Crean, Justine Elliot & Janelle Saffin, Don Page; Local MP, Andrew McEvoy; Managing Director of Tourism Australia, Byron Shire Council Major Simon Richardson as well as Byron Shire Councillors Diane Woods, Paul Spooner, Sol Ibrahim, Alan Hunter and Journalists/Broadcasters George Negus and Kerry O’Brien were just some of the dignitaries who attended the festival.

CHARITY STALL HIGHLIGHTS – A record breaking combined total of $120,000+ was raised by the charities stalls

  • 44 Orangutan Adoptions (The Orangutan Project’s largest response at an event EVER!)
  • Cystic Fibrosis raised $50,000+ this year – bringing the total raised at Bluesfest to date $315,000.
  • 4000 people breathalysed by the Byron Youth Service
  • 10 litres of sunscreen handed out by the Cancer Council team
  • 400 petitions gathered by the Lock the Gate Alliance
  • 25kg of popcorn being served by the Uncle Project
  • Playing For Change and Thin Green Line raising over $20,000

Bluesfest was held over the Easter Long Weekend Thursday 28th March – Monday 1st April 2013 at Tyagarah Tea Tree Farm Byron Bay, NSW. Bluesfest 2014 Dates (25th Anniversary Bluesfest): 17th -21st April 2014.
www.bluesfest.com.au

Bluesfest 2013 Media highlights: